Digital Marketing + SEO Strategist

Company

Paradigm New Media Group

Job Description

The Digital Marketing + SEO Strategist is the key driver for our clients’ online visibility and growth. You’ll work in a tightly integrated team of designers, writers and developers to plan and execute strategies that foster more attractive and engaging digital experiences. Key responsibilities include:

Search Engine Optimization
Audit client websites for SEO opportunities & develop strategies for improvement
Perform on-page and off-page SEO improvements using industry standard tools (SEM Rush, Google Analytics, Raven Tools, etc.)
Perform ongoing keyword discovery, expansion, and optimization
Recommend ongoing changes to website architecture and content to align with current best practices

Analytics
Track, report and analyze website analytics and ongoing PPC campaigns
Deliver findings in detailed analytics reports for team review & client presentation

Marketing Automation
Integrate with popular marketing automation tools (Hubspot, SharpSpring, Pardot, etc.)
Develop and deploy email marketing and other monthly marketing automation strategies
Plan, propose and execute inbound marketing recommendations
Perform competitive analysis on competitors’ inbound marketing strategies

Paid Campaigns
Plan, deploy and monitor campaigns for SEM and PPC campaigns
Collect and analyze data in order to achieve maximum ROI in all campaigns
Manage campaign expenses & adhere to client budgets

Content Strategy
Identify and implement keyword strategies for websites and landing pages
Manage social media integrations & strategies

* We’re looking for a candidate who’s ready to jump in on day one. You should have a solid understanding of how digital strategists collaborate in an agency setting as well as the experience to make an immediate impact on our team.
Additional requirements include:

2+ years agency experience in digital or inbound marketing
Bachelor’s Degree in Communication, Marketing, Business or similar field of study
Current certification in Google Analytics (please share a screen capture of your certification)
Bonus: Current certification in a marketing automation platform
Bonus: Current certification in Google Adwords

Company Overview

Paradigm is a full-service branding and digital marketing firm that’s been around longer than Google. Since 1995, we’ve expanded our expertise, grown our team, and never stopped pursuing “what’s next.” We are creators and communicators. We are designers and developers. We are storytellers and strategists. We are Paradigm.

How To Apply

Send an email to careers@pnmg.com and be sure to include your resume, cover letter, certifications and salary requirements.
Apply Here

Fine Print (dang lawyers)

We are an Equal Opportunity Employer offering a competitive salary, 401(k) plan, health, dental, vision, disability coverage; life insurance, paid time off as well as reimbursement for continuing education. You’ll enjoy a thriving firm culture in an inspiring work environment with opportunities for personal and professional growth.