2020 ADDYWeek: Leadership Luncheon

Our Regional Renaissance: Meet the #STLMade Movement

Join Ad Club STL & Lee Broughton of BBC Brand Co. & get an overview of the #STLMade movement, learn how it comes to life, why it’s vital to regional growth & how you/your clients can take part.

Lee Broughton is a brand strategist and formerly the global VP overseeing the Enterprise portfolio of mobility brands. In 2018, he founded a boutique brand practice that has lead teams to articulate STLMade, AllianceSTL, and establish an MLS team (MLS4THELOU).

WHAT IS #STLMADE?

#STLMade is a movement that began in March 2019 with the mission to shine a light on the amazing things people in St. Louis are doing to make it grow and make it stronger.

It’s a celebration of a region that insists on moving forward by bringing people and ideas together in bold ways, making this a place where you can start something, you can get the support to stand out, and you can stay and make St. Louis yours.

#STLMade is supported by a region-wide collaboration of residents, local leaders, institutions, businesses, and nonprofits helping to tell our story. theSTL.com and its social channels are just some of the places where this narrative is coming to life.